A true, one-coat paint means exactly this: never a primer or second coat but a single application to achieve a finished result over any surface, prepared or unprepared. EVOpaint™ is ‘rolling out the truth™’, the first and only ONE-COAT paint™, never a primer or 2nd coat over any color surface (including reds, yellows and black) and over unpainted drywall with joint compound. Through Self- Build Technology™ each gallon of EVOpaint replaces the production of up to 3 gallons of any paint brand.
While this delivers material and labor cost savings of 66% to the consumer it also prevents 66% of wastes from raw material extraction, energy, transport, production and usage, rewarding customers with an effortless, built in eco-incentive. This EVOpaint—Green Quantified™ message introduces a tangible green position and not just an industry buzz phrase because it limits waste at the source, remembering that REDUCE is the First R in Reduive Reuse and Recycle.